"Louija Board" is a play on the mispronounced "ouija". Often mispronounced as "wee jee" and actually pronounced "wee jah". In this particular case the incorrect pronunciation works. By the artist adding a "J" to the beginning of "ouija' making it "Louija" or "Luigi" as in the name of the popular character in the Nintendo games. The artist enjoyed the correlation and the juxtaposition that both Ouija and the Nintendo are technically games, one just happens to be one that summons spirits and the other is a game about two unloving Italian plumbing brothers.
Oil on stretched canvas
1 Artist Reviews
£2,767.38
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"Louija Board" is a play on the mispronounced "ouija". Often mispronounced as "wee jee" and actually pronounced "wee jah". In this particular case the incorrect pronunciation works. By the artist adding a "J" to the beginning of "ouija' making it "Louija" or "Luigi" as in the name of the popular character in the Nintendo games. The artist enjoyed the correlation and the juxtaposition that both Ouija and the Nintendo are technically games, one just happens to be one that summons spirits and the other is a game about two unloving Italian plumbing brothers.
Oil on stretched canvas
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