Born in 1948 at Wadala, Mumbai. My elder brother, Mr Vasant Bhoeer, was always supportive and inspiring when he noticed my keen interest in drawing since childhood. The family condition although never allowed for me to undertake professional education. Once while sketching under a bench, I got noticed and was recommended to Mr. Govind Tari who used to work with an Art Agency. Within a few months Mr Tari got me enrolled in Sir JJ School of Applied Arts, Mumbai.
College journey was a challenge especially for me with my minuscule english language background. Mr Vinay Chandorkar turned out to be my guarding angel and eventually I topped all three years in college.
Final year Gold medal (1970-1971) was a boost to my career.
I started working with Ulka Advertizing as a Visualizer/Illustrator and free-lancing for Lintas, Enterprizes Agency, Pratibha Ad agency. Another major shift to my career happened when I met Mr David Solomon who inspired me to launch my own Advertising Agency SARV ARTS in 1982. Through the years, along with my team of photographer Mr. Anil Dave and Copy Writer Mrs. Sumana Chandavarkar, were designing Annual Reports, Logo designs, Calendar designs for HDFC, IDFC, Bharat Bijlee, Nerolac, Ceat, Delta Group, Adani Group and multiple other companies.
Being an avid trekker and nature lover, I never missed a chance to reach out to the forests in Maharashtra or the Himalayas.
CAG Award in 1974 for West Coast Calender Design.
17th All India Award for Ceat Tires AD campaign.
Symbol Design competition winner 'Care for the Environment' initiative by Govt of India.
HDFC Annual Report designs have won awards for 10 consecutive years.
Honored with ‘Navi Mumbai Bhushan’ in 2006 for Visual Arts.
Commercial work is stressful with its deadlines and I was pushed by my family to continue my passion of Fine art. There were no second thoughts for the subject of my first exhibition…..Trees!!
Solo Exhibition conducted at Nehru Art Gallery, Mumbai in March 2016 “Tree-Musings – From the heart of the Woods”
Paintings showcased in World ART Dubai, 2017.
In a typical day our mind chatter is ceaseless, feeding you with worries, thoughts and programmed information. Meditation helps to pause and see all this chaos and calm the thought process.
“ Meditation is the only magic in the world and the only miracle.” – Osho.
Solo Exhibition at Jehangir Art Gallery, Mumbai in Jan 2022, Dhyan (Meditation).
